Tuesday, October 1, 2013

Muskit





We all know what it’s like to smell our best. Not to smell the best, but to smell our best. Our own, personal best. Like our true selves.

It’s not when you get out of the shower, where you’ve been using overpowering tea-tree oil shampoo, chemicals to burn the bacteria from your face, and Dr. Bronner’s that leaves you smelling, well, like everyone else who uses Dr. Bronner’s.

You smell your best when you smell like you. Maybe that’s when you get up in the morning. Maybe you were out drinking the night before. After you got off your shift in a restaurant with a wood-burning oven. Maybe you smoked some cigarettes. Maybe you then went and got tacos at a place that also serves fried food. Maybe that’s a little salsa roja in your hair. Maybe you then broke a sweat biking home. Maybe this is the third day in row that you’ve executed those exact same activities, without showering.

And that’s it. You are what you do. And you should smell like who you are.

But we all know those days, those days when your natural state just isn’t going to be appropriate. Maybe you have a job interview for a position with a salary… oh wait, those are extinct. It’s a freelance gig. But still, you might want to wash your hair, and un-wrinkle your slacks by hanging them in the bathroom while you run the shower on hot with the door closed.

Perhaps you have a date with that babe you met at your favorite late-night ramen joint, and you’re worried that if she runs her fingers through your hair and it looks like she manhandled the scallion pancakes, she might not wind up back at your place.

So you shower. And now you smell like Dr. Bronner’s and your roommate’s conditioner. How are you going to show your prospective employer or your foxy date who you really are? How are they going to smell it?

Never fear-- now there’s Muskit: For when you just can’t not shower.

Muskit is a highly un-scientific formula of all of the things that make sexy, cool, unclean humans smell just that: unclean, yet somehow sexy and cool. Each scent is based on our own trademarked “musk” scent… we can’t tell you what’s in it, but we’ll give you one clue: beard.

Start with basic Muskit, or try one of our unique blends:

  • Tobacco and Cholula
  • Flannel, whisky, and salt
  • Garlic and yoga mat
  • Umami Margarita
  • Vodka, cherry chapstick, and mascara
  • Sweaty sheets, bonfire and… is that urine? Probably not….

And be sure to check out our seasonal blend, temporally titled “Last Night”.

With Muskit, smell like the you that you’re supposed to be. Or at least the you that you were yesterday.

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